Kerry Group

Illustration

In 2021, I created a pattern for Kerry Group to be used in their head office and across branded assets such as annual reports to communicate the vision of the Kerry Group brand. The illustration comprises of four building blocks: From Food for Food, People, Innovation, and The Future. From the roots of all flavors and a focus on quality ingredients, to Kerry Group's culture and ethos, and to new scientific opportunities, the illustration picks elements from the Groups core values and ambitions to visualize. I approached the graphic with a style that nods to woodblock or linoprint techniques, to reflect the authenticity and solid ambition of Kerry Group.